Our Heroes are the lovely shops and businesses that have signed the Fur Free pledge not to sell fur, either now or in the future.

Shops that are in the scheme have the right to display the Fur Free window sticker, which you can see on the right.

As a reward for these shops' ethical stance, we are asking you to support them and to boycott the uncaring shops in the Villains section.

The shops currently in the scheme are listed below in the gallery of heroes. If you visit any of them, please take the time to thank them for signing the Fur Free pledge. It would also be nice if you could mention that you saw them on the Fur Free website.

And remember if you are a shop that would like to be in our gallery of heroes... just get in touch.

Blackout >>
53 Kensington Gardens, Brighton
(01273) 671741

Cutie, womens & mens fashions >>
33 Kensington Gardens, Brighton
(01273) 693968

Dot Dot Dot >>
Kensington Gardens, Brighton
(01273) 622282 [Full details shortly]

Fruity >>
Gardner St, Brighton [full details shortly]

Greenwich Village >>
17 Bond Street, Brighton
(01273) 695451 [Full details shortly]

Vegetarian Shoes >>
12 Gardner Street, Brighton
(01273) 691913

Cinnamon >>
Gardner Street, Brighton [Full details shortly]

Minky Directional Clothing >>
32 Sydney Street, Brighton
(01273) 604490

Smooth Criminal >>
Bond Street, Brighton [Full details shortly]

Solar >>
Sydney Street, Brighton [Full details shortly]

T-chest >>
13 Gardner Street, Brighton
(01273) 620950